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What's This?

google analytics mobile

If you’re a blogger then you must be using Google’s Webmaster tool called Google Analytics. Now As trend of website is changing to responsive sites that means website are compatible to view in any devices no matter it is iPhone, iPad, Tablet or any android phones and morever the career has left the place to be a mobile developer. Here google comes with new analytic tool that can track people visiting the apps.

As with the social media-focused reports launched earlier this year, the interest in mobile analytics is obvious — if anything, it might seem that Google is a little late in chasing these trends.

Google’s new analytics cover the three main stages of an app’s relationship with users — acquisition and user metrics, engagement, and outcome. When it comes to user acquisition, developers can now track new and active users, and how that breaks down across different app versions, devices, and operating system. On engagement, Google Analytics includes data like usage frequency, engagement flow, and crash reports. Finally, on outcomes, Mobile App Analytics will show conversions (to whatever goal is important to the developer) and in-app purchases.

5 - Engagement Flow

Google Analytics already included data on mobile traffic, One obvious indicator of the change — when users sign-up for Google Analytics, one of the first things they’re going to be asked is whether they want to track a website or a mobile app.

Mobile App Analytics is currently in beta testing, with developers admitted to the program in waves.

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